ABSOLUT introduces ABSOLUT Miami, the brand’s sixth limited-edition, city-inspired flavor. Combining citrus flavors reminiscent of the Sunshine State — passion fruit and orange blossom — ABSOLUT Miami will be available at bars, restaurants, nightclubs and retailers across the country beginning on Jan. 1.
The bottle design features bright, playful images of palm trees, flamingos, music tunes and martini glasses representative of Miami’s non-stop pulse. ABSOLUT Miami’s credo “From Dusk Till Dawn” represents the energy of Miami and the city’s seamless transitions from the beach day to the nightlife.
Beginning in January, ABSOLUT Miami will play host to a variety of events and artistic experiences throughout the city that will allow all Miamians to join in the celebration, “from dusk till dawn.” Paying homage to the city’s artistic legacy, ABSOLUT will also be supporting the Arts & Entertainment Council in the coming months with a donation of $50,000.
ABSOLUT Miami Mojito
1½ parts ABSOLUT Miami
1 part simple syrup
¾ parts fresh lime juice
5-6 mint leaves
Top with soda (approximately 1 ounce)