Last Minute Drinks to Boost Game Day Revenue

Super Bowl Sunday is a great way to take in some extra revenue this year, but so is any game day. Whether you’re doing dine in or takeaway, these last-minute cocktails are the perfect addition to any package you’re doing. They’re all riffs on classic cocktails that you can make with on-hand ingredients to help boost that spend per head while guests are glued to the game. 

Tito’s Greyhound

A Tito's Greyhound cocktail, made with freshly squeezed grapefruit juice (image courtesy of Tito's Handmade Vodka)

Bright grapefruit, smooth Tito’s Handmade Vodka and a hint of rosemary make this one hell of a gameday cocktail. Not only is it beautiful, but it’s easy to throw together and you don’t have to rush out and buy any crazy ingredients. The traditional recipe uses Tito's, grapefruit juice and a sprig of rosemary – but feel to use what you have on hand. Pro tip from Tito’s themselves: salt the rim, and you’ve got yourself a ‘Salty Dog’ variation.

Find the full recipe online here.

Brunch on Fire Michelada

Save the Bloody Mary for the hangover crowd and tempt the football crew with a spicy-sweet Michelada instead. A few dashes of El Yucateco Green Chile Habanero Sauce make all the difference here. There’s a reason it’s one of the best hot sauces on the market – it’s made with fresh green habanero peppers, garlic and a blend of spices that pack a flavorful punch (and a whopping 9,000° on the Scoville scale). Balance it out with sweet mango nectar, a bit of lime and your favorite beer and you’ve got a crowd-pleasing favorite that compliments any game day dishes.

Find the full recipe here.

Sea Mule


A post shared by Dogfish Head (@dogfishhead)

Grab the copper mugs and stir up this easy cocktail for beer people – no, really. Beer is great, but a cocktail will get you a higher spend per head than a longneck will. This take on a classic mule combines Compelling Gin by Dogfish Spirits, with ginger beer, lemon, lime and a splash of SeaQuench Ale to create something refreshing and easy to drink during the game.  

Find the full recipe here.

Hard Seltzer

Keep things simple with hard seltzer. White Claw has eight flavors to suit anybody’s taste, and it’s an easy upsell. It pairs well with food, it’s low ABV and it’s a bona fide crowd pleaser. And, since everyone knows there are no laws when you’re drinking claws – feel free to mix it up and use it as a base for drinks like gin & tonics, sangria, palomas even a bourbon smash. Basically, anywhere you’d use soda water is fair game.

Find more information here.

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