In our competitive industry, details in food and beverage service can set one establishment apart from another. The quality of dishware and glassware in a dining establishments plays a surprisingly significant role in shaping guest perceptions and preferences and in creating unique dine-in experiences.
The aesthetic, quality, and tactile appeal of the dishes and glasses used can enhance this experience and elevate a guest’s overall impression of an establishment.
In this article, we take a look at the role glassware can play in social media, branding, sustainability, and even flavor perception.
Setting the Table for Social Media
Visual appeal is the first element guests notice when they sit down to dine, which may explain why so many people post photos of their meals to social media, even before the first bite. The adage that we eat first with our eyes applies in every setting, so the initial visual impression made by the tabletop influences diners’ expectations and enjoyment of their meals. Tableware frames culinary creations for photographs and for diners’ appetites.
High-quality, well-designed plates and glasses create an inviting, sophisticated or even contemporary table setting. Unique and stylish dishware can make a statement, setting the tone for the meal and enhancing the presentation of the food. These memorable presentations help raise the perceived value of any meal, whether it’s a gourmet dinner or a simple scrambled egg at breakfast.
Visual delight not only pleases guests but also sets their taste expectations. We expect beautiful food to taste better, and so food served on beautiful dinnerware benefits from those positive expectations.
Meals and drinks that look and taste good encourage guests to share their experiences and photographs on social media, indirectly promoting the bar or restaurant.
Want to know how dishware can build a brand's image, promote sustainability, and enhance a guest's perception of flavor? Read the full article on Hotel Management!
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