The IWSR

Stainless steel cocktail shakers on a bar

Food & Beverage

Study: Alcohol consumers are drinking more intentionally

New research shows consumers are drinking more intentionally, fueling demand for no-alcohol options, premium experiences and RTD innovation.

Bar & Restaurant Staff Aug 10, 2026 4:00pm

beer in the on-premise

Will Non-Alc Save the Beer Category?

Jul 7, 2025 8:19am

vibe 2022 conference

Vibe: General Sessions that are Anything BUT General!

Feb 16, 2023 3:49pm

RTD cocktails

Spirited Stock: RTDs in the On-Premise

Jan 30, 2023 10:09am

non alcoholic cocktail low alcohol cocktail

IWSR Data Predicts Explosive Growth for No & Low-Alc Category

Jan 23, 2023 1:45pm

nonalcoholic cocktail

If You're Not in Non-Alc, You're Leaving Money on the Table

Nov 17, 2022 1:43pm