During Hispanic Heritage Month, the Texas Restaurant Association (TRA) and many others in the bar and restaurant community are celebrating the histories, cultures and contributions of those whose ancestors came from Spain, Mexico, the Caribbean and Central and South America.
Hispanic Heritage Month runs from Sept. 15 to Oct. 15.
“Hispanic Heritage Month demonstrates how Hispanic food and Hispanic restaurant owners have become integrated into the cuisine of America,” said Dr. Emily Williams Knight, Ed.D., president and CEO of the Texas Restaurant Association.
For the month-long celebration, the Texas Restaurant Association released a guide – The TRA Hispanic Heritage Month Must-Taste List – of standout Hispanic Heritage eateries nestled throughout Texas. You can view the guide here.
The new list underscores the strength and diversity of Texas’ restaurants, whose menus range from Cuban, Guatemalan and Venezuelan to Mexican, Tex-Mex and Latin Fusion and more.
TRA noted that no matter how well-known and appreciated Hispanic cuisine is, there are many authentic Hispanic dishes out there that people may not be familiar with.
“These TRA member restaurants [on the list] are gems that should be on every food lover's radar all year long – not just during the month,” explained Knight, whose organization represents Texas’ $70 billion restaurant industry, which comprises approximately 50,000 locations and a workforce of 1.3 million employees.
“And of course, this list isn't exhaustive,” added Knight. “We encourage you to seek out many other incredible Hispanic eateries throughout the state. We hope these highlights encourage folks to try new restaurants and flavors but also return to an old favorite. We're so proud of the fact that here in the Texas restaurant industry, our diversity and rich culture is our strength.”
Sept. 15 marks the starting date for the annual, nationwide Hispanic Heritage Month, as it’s an important date for many reasons. It's the independence anniversary for Latin American countries El Salvador, Guatemala, Costa Rica, Nicaragua and Honduras. During the month, the independence days of Mexico and Chile fall on Sept. 16 and Sept. 18, respectively. Also, Dia de la Raza, or Columbus Day, falls within Hispanic Heritage Month on Oct. 12.
Of note: At the start of Hispanic Heritage Month, Claritas – a data-driven marketing company, unveiled its 2022 Hispanic Market Report. According to the report, the U.S. Hispanic population is exploding with 89 percent growth since 2000. The report also noted that around 66.5 million Hispanic consumers live in the United States, representing more than $1.7 trillion in annual buying power.
To learn more about the Texas Restaurant Association, visit TXRestaurant.org.
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