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BLOODY MARY RECIPE, PRICES & MARGINS

Dare your patrons to, the classic Bloody Mary. This iconic fiery “pick me up” cocktail, made with premium vodka, tangy tomato juice, balanced with horseradish, Tabasco and Worcestershire sauce, embodies the essence of bold and spicy. Sprinkled with a pinch of ground black pepper,smoked paprika, garnished with a lime wedge, celery stalk, and lemon wedge.

 

Ingredients

Directions

Ingredients Costs

Price & Margin

  • 2 Ounces of vodka
  • 4 Ounces of tomato juice
  • 2 Teaspoons of horseradish
  • 2 Dashes of Tabasco sauce
  • 2 Dashes of Worcestershire sauce
  • 1 Pinch of ground black pepper
  • 1 Pinch of smoked paprika
  • 1 Lime wedge
  • 1 Celery stalk
  • 1 Lemon wedge
  • 1 Pinch of celery salt

 

 

 

 

  • Step One Using a highball glass rim the glass with lime wedge and dip glass in celery salt to coat rim.
  • Step Two: Fill glass with ice cubes.
  • Step Three: In a separate mixing glass or shaker combine: ice, vodka, tomato juice, horseradish, tabasco sauce, Worcestershire, pepper, paprika and pinch of celery salt.
  • Step Four: Stir or shake well to combine and chill.
  • Step Five: Strain mixture into prepared glass.
  • Step Six: Garnish with lime, lemon, and celery stalk using a wooden skewer.

 

 

 

 

 

  • Vodka: $0.80 - $1.25
  • Tomato juice: $0.24 - $0.36
  • Horseradish: $0.06 - $0.12
  • Tabasco sauce: $0.10 - $0.26
  • Worcestershire sauce: $0.06 - $0.12
  • Black pepper: $0.01 - $0.02
  • Smoked Paprika: $0.01 - $0.02
  • Lime wedge: $0.07 - $0.09
  • Celery stalk: $0.60- $0.90
  • Lemon wedge: $0.05 - $0.12
  • Celery salt: $0.01 - $0.03
  • TOTAL: $3.75 - $6.12

 

 

 

 

  • Average Price (City): $13.75
  • Average Price (National): $10.33
  • Margin City: $7.63 - $10.00
  • Margin National: $4.21 - $6.58